Years of experience: 40

United StatesPresentation DesignerExecutive CoachMarketing DirectorAdvisorBrand Designer

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David's Career Path
Partner/PresidentJan. 2012 -
Present
Headlines The SalonPartner/President
121 North El Camino Real, Encinitas, CA 92024Headlines The Salon is a high-end hair service salon with 24 chairs, over 45 team members, and has been in business since 1987. HTS has been named a Salon Today Top 200 Salon for 17 consecutive years across the nation. • Spearheaded marketing and advertising efforts, achieving 500 new clients per month and significantly boosting market share. • Mentored over 45 stylists, driving annual revenu...
CEO/Creative DirectorJan. 2009 -
Present
CreativeFORCECEO/Creative Director
Carlsbad, California• Founded and led a marketing agency for the beauty industry, working with over 50 salons and spas across the U.S. and Canada. • Developed and executed marketing and branding strategies to enhance client retention, recruitment, and sales. • Created impactful printed and digital marketing materials tailored to the beauty sector. • Managed and executed regular email marketing campaigns to drive...
CEO/Marketing DirectorJan. 2001 -
Apr. 2011
Salon Radius Inc.CEO/Marketing Director
Del Mar, California, United States• Launched a successful salon business from the ground up, leveraging over a decade of industry experience to achieve $1.3M in annual revenue within four years. • Applied expertise in marketing and branding to drive business growth, increasing annual revenue from $0 to $1.3M and enhancing brand visibility in a competitive market. • Forged strategic partnerships with local businesses to implem...