B2B SaaS company that delivers e-commerce tools for SMB markets in business and higher education. • Created strategy, built plan, and executed multi-channel campaign that accelerated new customer revenue in a previously under-performing target market.
• Built and executed marketing roadmap including brand strategy, content strategy, product marketing, demand generation, communications, web, a...
• Delivered marketing strategy, content strategy, website design, SEO, digital marketing, social media marketing, email marketing, and graphic design to B2B clients and nonprofits.
• Established online merchandising strategy for client, resulting in a new revenue stream and consistent brand presentation.