Years of experience: 7
MarketingAffiliate MarketingBrand Marketing ManagerCommunications ManagerPR ManagerContent Manager
Trust Score
Exceptionally trusted; proven professional excellence.
Gulben's Career Path
Oct. 2023 -Present
Eczacıbaşı Tüketim ÜrünleriMarketing Manager - Tissue Paper Category
• Effectively oversaw and directed a team of two direct reports to successfully accomplish departmental objectives
• Led Solo, Turkey's premier tissue paper brand, driving substantial brand growth
• Created and implemented strategic marketing initiatives to enhance brand presence positioning, increased loyalty and market share
• Utilized market analysis and consumer research to pinpoint produ...
Apr. 2022 -Oct. 2023
Eczacıbaşı Tüketim ÜrünleriSenior Brand Manager | Sexual Wellbeing - OKEY Condom
• Led one direct report in translating consumer and market insights into growth opportunities
• Developed a comprehensive three-year strategic innovation and communication roadmap
• Successfully increased market share by 7 points
• Managed Turkey's first women-focused communication campaign in the sexual wellness sector
• Successfully expanded the market by engaging the female audience, there...
Nov. 2020 -Apr. 2022
Eczacıbaşı Tüketim ÜrünleriBrand Manager | Sexual Wellbeing - OKEY Condom