United StatesWorking at Zwift I was able to gain insights into consumer behavior while managing CRM & PR projects. Internally, I honed my expertise in file management, webpage updates and social content production. I also led the assessment and implementation of a new PM tool. ACCOMPLISHMENTS:
•Implemented a new PM tool (Wrike) after assessing business needs and vendor fit
• Maintained and revised interna...
At Clif Bar, I contributed to 360-degree campaigns, managing anything from packaging and eCommerce to retail. I also developed strong project scoping and vendor relationship skills, serving as the primary liaison between internal teams and external agencies. ACCOMPLISHMENTS:
• Contributed to +43% conversion WoW through Amazon content and advertising optimization
• Spearheaded collaboration wi...