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Years of experience: 20
Email Marketing ManagerDigital Ads ManagerMarketing DirectorMarketingCRM managerCustomer Service
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Highly reliable; strong professional involvement.
Locky's Career Path
Jan. 2024 -Present
ChristianbookDirector of Ecommerce
Peabody, Massachusetts, United States
Oct. 2021 -Apr. 2023
Wiley XDirector Of Ecommerce and Digital Marketing
Dallas, Texas, United StatesWiley X is a leader in protective eyewear and sunglasses. I was brought in to build and implement the online strategy for the direct-to-consumer business, as well as build a team to support it. Responsible for strategic direction, revenue, profitability, user experience, and continual improvement of the company’s B2C and B2B sites (Magento) and Marketplaces (Amazon). This was a remote positio...
Jun. 2019 -Mar. 2021
Fruit of the Loom, Inc.Director of B2B Digital Marketing and Ecommerce
Bowling Green Area, KYReporting to the Senior Vice-President for the Fruit of the Loom Activewear Division, which sells “blank” apparel to the screen printing and novelty industries, I lead the cross-functional marketing and ecommerce teams for B2B US, B2B Europe, and Russell Athletic B2C. Primary responsibilities were to build and then improve revenue and lead generation programs. Responsibilities and Accomplishm...