Years of experience: 15
Investor & VCCopywritingProofreaderProject ManagerProduct ManagerIT
Trust Score
Exceptionally trusted; proven professional excellence.
Rosy's Career Path
Mar. 2020 -Jun. 2024
New York Life Insurance CompanyCorporate Vice President - Marketing | National Sales & Business Development
New York, NYResearch and Analysis: Proactively identified research opportunities to support business product strategy by designing and executing new consumer primary research. Analyzed and synthesized existing primary and secondary research to inform strategic decisions. Financial Reporting: Prepared comprehensive financial reports and presentations for senior management, facilitating informed decision-m...
Mar. 2016 -Mar. 2020
New York Life Insurance CompanyDirector of Marketing
New York, NYLeadership in CRM and Product Marketing: Provided strategic leadership for national CRM and Young Professional product marketing programs, overseeing strategic planning, budget management, execution, and ROI tracking. Led a team of marketing professionals to deliver diverse multi-channel national campaigns, ensuring alignment with business requirements through cross-functional collaboration. ...
May. 2009 -Mar. 2016
New York Life Insurance CompanySenior Marketing Associate II; Senior Marketing Associate; Marketing Management Associate III
New York, NYContributed to growth by developing new business product opportunities through sales strategies, client meetings, forecast reporting, and market analysis. Evaluated current accounts to recognize opportunities, developed sales presentations, and contributed to sales and marketing campaigns. Defined segmentation, conducted competitive analysis to formulate channel strategy and key account prepa...