Years of experience: 20

United StatesMarketingC-level ExecutiveSales & BizDevHRConsulting

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Fernando's Career Path
Agile & Digital Selling Lead North AmericaApr. 2024 -
Present
Unilever Food Solutions SAAgile & Digital Selling Lead North America
Florida, United StatesAgile Coach & Scrum Master in the Digital Selling Squad, with main OKRs focused to drive the business growth through digital conversion. Reporting directly to the VP, as main roles to drive the business to an Agile organization acting as an Expert Coach and responsible for the creation of an end-to-end Digital Selling strategy for UFS North America, integrating all the areas from the top to b...
Customer Marketing Director Brazil & Business Transformation LATAMJan. 2023 -
Apr. 2024
Unilever Food Solutions SACustomer Marketing Director Brazil & Business Transformation LATAM
São Paulo, São Paulo, BrazilAchieved in 2023 the best P&L results of the history in the division. Responsible for the Agile & Business Transformation agenda of UFS LATAM, leading directly more than 40 people and indirectly more than 100 people. Main leader of the Digital Selling Squads, being responsible to generate the capabilities, training, mentoring of the teams in Brazil, Mexico and Argentina. In Brazil, responsibl...
Head of Digital Transformation & Demand GenerationJun. 2021 -
Dec. 2022
Unilever Food Solutions SAHead of Digital Transformation & Demand Generation
São Paulo, BrazilResponsible for the Digital Area, Business Intelligence, Trade Marketing, Demand Generation and Chefmanship (nationwide), with a team including managers, coordinators, executive chefs & sales consultants, responsible for the strategy delivery of the business objectives (market & financials), also delivering the volume recovery post COVID with high single digit for the business in bottom line ...

Fernando's Posts

  • How I can help you

    Expert in driving digital transformation and selling strategies. Mastering commercial excellence, business development, and agile methodologies. Proficient in strategic negotiation, market deployment, and business intelligence.

  • People I am looking for

    Seeking partnerships with innovative companies like Atomsix, DIGA, and Hubii. Focused on collaboration with forward-thinking organizations ready to embrace change and growth.

  • Experience & Cases

    Achievements include demand generation, strategic planning, and value-added services. Worked with medium-sized businesses, small businesses, and startups, enhancing their market positioning.

  • How to contact

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