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Years of experience: 25
Sales & BizDev
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James's Career Path
Jul. 2022 -Aug. 2024
CAMUS WINES & SPIRITSGeneral Manager Luxury Division
Cognac, Nouvelle-Aquitaine, FranceAnalyzed brand strategy, identified and recommended the luxury development strategy. Defined the luxury division vision, architecture, functions, roles, skills and competencies and recruit. Coordinate activity between the luxury division’s pillars and the division's integration into the brand's overall strategy. Defined the luxury architecture based on 4 distinct pillars, Creativity, Hospital...
Sep. 2019 -Jun. 2022
CAMUS WINES & SPIRITSCommercial Director EMEA
Cognac, Nouvelle-Aquitaine, FranceDirector managing the France and export sales team for EMEA. Responsible for the area sales strategy, team development, business development and profitable growth across all importers, distributors, retailers and duty free operators within the EMEA region. Enhanced business relationships, numerical distribution and product mix through negotiations, improved customer service and effective clai...
Mar. 2017 -Aug. 2019
CAMUS WINES & SPIRITSCommercial Director Duty Free
Cognac, Nouvelle-Aquitaine, FranceDirector managing duty free sales team for EMEA and global accounts headquartered in the region.
Actively grew the portfolio listings, numeric distribution and profitability. Working with trade marketing and business partners we successfully implemented brand visibility activations to build awareness and drive sales in the EMEA Duty Free Channels for both Camus Cognac and Kweichow Moutai.