Berlin, GermanyA dermatological company specializing in personalized online medical advice and individualized treatment plans. Responsibilities: • Website Re-Design: Redesigned and optimized the website following a comprehensive rebranding initiative.
• Performance Marketing Integration: Implemented data-driven strategies using A/B testing to enhance user experience and conversion rates.
• Team Collaboratio...
Berlin, GermanyIrina has collaborated closely with stakeholders, developers, and designers worldwide, ensuring seamless team communication and collaboration. Responsibilities include overseeing the design processes, building design systems, conducting rigorous quality tests, and designing user-friendly and accessible solutions that align with the requirements of the LUKSO blockchain. Key contributions inclu...
Los Angeles, California, United StatesCreated an augmented reality (AR) application incorporating minimalism and generative art techniques. Designed a mobile-first website using popular UX principles and Adobe tools. Produced promotional materials for Adobe MAX campaigns on Instagram and Facebook. Collaborated with Adobe teams in Germany and the USA, as well as influencers in Singapore and Paris.