Years of experience: 18

Marketing AnalyticsSales ManagerCampaign ManagementCustomer Data ManagementRevenue Growth StrategyLife Science & Health Care

Trust Score

Highly reliable; strong professional involvement.

65%
Andrea's Career Path
General Manager Southern Europe - Abbott Rapid DiagnosticsJan. 2021 -
Feb. 2024
AbbottGeneral Manager Southern Europe - Abbott Rapid Diagnostics
• Head of Commercial Team (sales, tenders, back office, marketing & scientific) for the Infectious Disease business unit in Spain, Portugal, Italy & nearby distributed markets. • Responsible for revenue & profit growth in 3 direct and 3 distributed countries (+11 distributor relations) • Responsible for sales planning & execution, with P&L accountability.
Marketing Director Europe, Infectious DiseaseOct. 2017 -
Dec. 2020
AbbottMarketing Director Europe, Infectious Disease
Europe• Led European marketing team serving a $125MM business, empowering them and acquiring new talents. • Strong stakeholder management, partnering with commercial leaders and influencing cross-functionally. • Ownership of regional product strategy; pricing, product launches, investment recommendations. • Analytical assessment of business status and opportunities to support commercial strategy an...
EME Marketing Director, Infectious DiseaseFeb. 2017 -
Sep. 2017
Alere Inc.EME Marketing Director, Infectious Disease
Europe & Middle EastI took on a new challenge in the exciting rapid diagnostics world, leading the regional EME+RCIS strategy for various Infectious Disease ranges, including Enteric and STD-HIV-Hepatitis diseases diagnostics. Develop European strategy; local marketing execution; new product launches; international conferences; regional marketing budget.