Years of experience: 10

Sports-techConsumer IndustryStrategy and Product growthBrand AnalyticsMedia & TelecommunicationsLife Science & Health Care

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Gertruda's Career Path
Principal Product Designer Jan. 2023 -
Dec. 2024
Hihve LLCPrincipal Product Designer
Texas, United StatesConducted a comprehensive audit of the entire product, setting the stage for strategic enhancements. Optimized business logic and fine-tuned product strategy to boost user engagement and retention. Performed a comprehensive evaluation of the product, pinpointing and resolving any areas that needed improvement to ensure a smooth user experience. Streamlined the product by removing inconsistenc...
Principal Product Expert | Product Strategist | Brand StrategistJan. 2023 -
Dec. 2024
ICAREUM Inc.Principal Product Expert | Product Strategist | Brand Strategist
Austin, Texas, United StatesExecuted a comprehensive product audit, identifying critical gaps and opportunities for improvement, resulting in a streamlined and cohesive user experience. Developed detailed personas and customer journey maps, providing deep insights into user behavior and preferences and guiding product development and marketing strategies. Crafted a robust product strategy, including brand positioning an...
Principal Product Designer and Researcher Jan. 2023 -
Dec. 2023
SourceryPrincipal Product Designer and Researcher
United KingdomDelivered a comprehensive market study to enhance product and brand awareness. Applied visual appearance insights to boost competitive advantage, ensuring Sourcery.AI maintained its leading position in the industry. Elevated brand and product visibility by conducting a detailed market and competition audit. Implemented key findings into the new website's visual appearance to strategically pos...

Gertruda's Posts

  • About

    • Mastery in product development and leadership. • Strategic planning and marketing prowess. • Expert mentor and coach, fostering growth and innovation.

  • Cases & Experiences

    • Collaborated with Fortune 500 companies and unicorns. • Advised high-profile individuals and government sectors. • Drove success in diverse, competitive markets.

  • Work Order

    • Comprehensive business and product audits. • Crafting success-driven strategies. • Enhancing brand and product innovation. • Offering expert mentoring and leadership. • Leading design and PR initiatives.

  • How to contact

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