Years of experience: 18

Fashion retailProduct ManagerRetailRetail ConsultantBrazilCustomer Researcher

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Camila's Career Path
Senior Merchandiser & Product ManagerSep. 2021 -
Present
Tok&StokSenior Merchandiser & Product Manager
São Paulo, BrasilSenior Product Manager In this role, I successfully optimized and launched key product lines, including a dining room collection that contributed 16% of the total revenue for 2024. Additionally, I led the expansion of office product lines, resulting in a 14% increase in sales and a 33% year-over-year growth. I spearheaded comprehensive campaign strategies, overseeing product positioning, stor...
Senior Fashion Merchandiser & Product Manager - Ladies ApparelJun. 2016 -
Jun. 2021
Lojas RiachueloSenior Fashion Merchandiser & Product Manager - Ladies Apparel
São Paulo, São PauloDuring my tenure, I strategically developed product lines across tailoring, woven, knitwear, and knitting, driving a 32% increase in sales within one year for the Casual lifestyle segment. I played a key role in expanding the Plus Size segment, achieving a remarkable 63% sales boost in 8 months and a 172% increase over 1.5 years. Through targeted cost optimization initiatives, I reduced mater...
Product Manager – Ladies JeanswearAug. 2014 -
May. 2016
Lojas MarisaProduct Manager – Ladies Jeanswear
São PauloIn this role, I successfully implemented targeted product strategies for Ladies Jeanswear, resulting in a 40% increase in sales within one year. I managed the entire product development process, from initial sampling and fitting to overseeing production timelines, ensuring on-time delivery of all collections. My work involved close coordination with suppliers in Brazil, China, and India, ensu...