Years of experience: 16

Adobe Illustrator🐦 DesignTranslatorBilingual Communications SpecialistBrand DesignerMedical

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Bianca's Career Path
Co-FounderJul. 2024 -
Present
Impact MakersCo-Founder
Dominican RepublicShape our brand consultancy by leading brand strategy development, conducting market research, and facilitating workshops to enhance our clients' brand positioning. Oversee social media management, ensuring consistent and engaging communication across platforms, while designing and executing targeted marketing initiatives to boost brand visibility and customer engagement. Additionally, priori...
Senior Marketing Manager All Family CategoryOct. 2023 -
Nov. 2024
NestlΓ©Senior Marketing Manager All Family Category
Dominican RepublicDevelop and implement marketing and pricing strategies for the Growing up milks, School Age and Affordable categories in the Nutrition Business Unit for Dominican Republic. Drive category grow with projects development and implementation. Collaborate with sales and medical field force team to create opportunities for brand awareness. Other responsibilities include P&L Understanding and challe...
Senior Marketing Manager Growing Up Milks CategoryAug. 2022 -
Oct. 2023
NestlΓ©Senior Marketing Manager Growing Up Milks Category
Santo Domingo, Distrito Nacional, Dominican RepublicDevelop and implement marketing and pricing strategies for the Growing up milks category in the Nutrition Business Unit for Dominican Republic. Drive category grow with projects development and implementation. Collaborate with sales and medical field force team to create opportunities for brand awareness. Since 2017 I manage to increase Market Share of GUMs portfolio by 400bp, defending our l...

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