Years of experience: 13

Sales ManagerBusiness Development ManagerPartnerships ManagerMarketingSales & BizDevSMM Manager

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Lana's Career Path
Head of Publisher Acquisition for APAC at MGID Inc.Nov. 2018 -
Present
MGIDHead of Publisher Acquisition for APAC at MGID Inc.
Bangkok, Bangkok City, Thailand- Penetrated APAC region and built local teams in Indonesia, Vietnam and Thailand. - Became #1 native ad provider in Indonesia and Vietnam, reached 50% of the marketshare in Thailand. - Managing the team of 6 Acquisition representatives to bring new inventory and reach KPIs. - Expanded to new markets: Malaysia, Philippines, India. - Responsible for strategic partnerships development and maint...
Senior Publisher Development ManagerJun. 2018 -
Nov. 2018
MGID Inc.Senior Publisher Development Manager
- Explored new possibilities for company growth in other markets; - Entered new markets in Latin America and Asian Pacific regions which doubled the revenue of the company and made the first steps to expanding to new markets. - Won monthly rewards for bringing the highest revenue-generated Publishers among the team. - Mentored new Acquisition Managers.
Media Buyer at MGID Inc.Nov. 2011 -
Jun. 2018
MGID Inc.Media Buyer at MGID Inc.
- Initialized contact with potential online Publishers across all categories and verticals through Native Advertising marketplace. - Negotiated and closing online media campaigns. - Got in touch with existing contacts to develop and maintain a book of business. - Managed progresses and organization of active campaigns. - Analyzed the performance of native ads to maximize the Publishers' profi...