Years of experience: 20

Email Marketing ManagerMarketing DirectorMarketingBusiness OwnerCRM managerMarketing Analytics Manager

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Shannon's Career Path
Head of Content StrategyJul. 2024 -
Present
Arrow AIHead of Content Strategy
San Francisco Bay AreaArrow.ai is revolutionizing the way businesses approach content marketing. Our platform leverages generative AI and expert content creators to deliver high-impact content that drives leads accelerates sales and enhances customer retention. We are passionate about making groundbreaking technology accessible to everyone and empowering businesses of all sizes to become content heroes. Responsibi...
Head of Content Marketing and Lead GenerationAug. 2021 -
May. 2022
AllobeeHead of Content Marketing and Lead Generation
I remember when I first partnered with Allobee. They had a wonderful product and a compelling story, but connecting with their audience online felt overwhelming. That's where I came in. My role was like a bridge builder. I took Allobee's existing content and carefully crafted it into welcoming web pages and engaging social media posts. With tools like Hubspot, I streamlined their operations, ...
Strategic Advisor for Digital MarketingJun. 2021 -
Dec. 2022
MojoMediaProsStrategic Advisor for Digital Marketing
Developed and executed a comprehensive growth strategy for a client's website, resulting in a 50% increase in website traffic within 6 months. Spearheaded SEO efforts to improve search engine ranking, leading to a top 3 position for targeted keywords and a significant increase in organic traffic. Coached and trained team members on CRM management, improving the lead-to-close ratio from 20% to...

Shannon's Posts

  • How I can help you

    Implement a 3-part LinkedIn strategy to build a pipeline of high-quality leads. Enhance email marketing to maintain engagement. 20 years in digital marketing; 7 years LinkedIn; 10 years content; 10 years email; 3x founder.

  • People I am looking for

    Seeking Tech and SaaS founders eager for growth. • Small team • Need strategic & technical digital marketing expertise • Ready for growth

  • Experience & Cases

    Achievements: • AI company: 250% organic visibility increase • Email CTR: 6% Previous Clients: • Arrow Ai, San Francisco, CA • Up Automation, Vancouver, WA

  • How to contact

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