Years of experience: 17

Business Development ManagerCPOC-level ExecutiveStartup FounderHead of GrowthExecutive Coach

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Anna-Kaisa's Career Path
FounderNov. 2024 -
Present
CUDES OYFounder
Cudes Oy –Empowering growth and transformation through customer centric solutions At Cudes Oy, we believe in the power of transformation. Our mission is to empower businesses and individuals to achieve their full potential by delivering innovative, actionable strategies that drive sustainable growth, success and exceptional customer experience. With decades of expertise in retail, product dev...
Global Merchandising Manager HomeSep. 2022 -
Present
MarimekkoGlobal Merchandising Manager Home
Helsinki, Uusimaa, FinlandHome product-line, global merchandising Creating & ensuring the execution of Home product -line strategy and assortment strategy, assortment building for each season, pricing strategies, cross-functional leadership and co-operation across stakeholders e.g. design, marketing, sales, local merchandisers, product development, logistic, demand & production planning, visual merchandising, sustaina...
BuyerApr. 2018 -
Sep. 2022
Kesko - K-GroupBuyer
Helsinki, Southern Finland, FinlandTableware own brands and food storage; Home product line, non-food sourcing #myhome Global sourcing, assortment planning & building, analysis, pricing, marketing & campaign planning, product lifecycle management, stock management, co-operation with designers and suppliers as well as the factories. Negotiations with several stakeholders e.g. marketing, suppliers, factories. Creating relevant a...

Anna-Kaisa's Posts

  • How I can help you

    Cudes Oy structures product development, optimizes sourcing, and enhances the customer journey. We empower talent through coaching and provide strategic consulting for scalable growth, turning challenges into opportunities with tailored solutions.

  • People I am looking for

    We serve retail, lifestyle, and design companies launching new lines or enhancing customer experiences. Ideal for SMEs scaling smartly or purpose-driven teams investing in people. Also, women ready to grow professionally find empowerment with us.

  • Experience & Cases

    Proven double-digit growth through strategic development at Marimekko and Kesko. Enhanced product capabilities at Putinki. Starting out, we're eager to partner with new clients to replicate such successes.

  • How to contact

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  • About

    + Over 25 years in retail: customer service, sales, purchasing, supply chain, product development. + Achieved double/triple digit growth globally. + Built effective assortment strategies. + Led cross-functional teams. + Executed robust product line strategies.

  • Cases & Experiences

    + Managed multi-million product portfolios. + Drove double/triple digit sales growth. + Achieved excellent sell-through rates. + Demonstrated outstanding project management skills.

  • Work Order

    We help with: + Crafting product assortment plans and strategies. + Conducting competitor analyses and benchmarks. + Developing growth strategies. + Offering executive leadership mentoring and coaching.

  • How to contact

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