Consulting and advising early-stage (pre-seed to Series A) startups across B2C lifecycle marketing messaging, CRO, and performance marketing channel launches and optimization.
Launched and established a presence in the UK market with localized growth strategies, promptly meeting cost and profitability targets. Optimized global growth channels in the UK for efficient user acquisition costs. Led a successful team in executing large-scale acquisition campaigns across various platforms and channels. Facebook, Snapchat, TikTok), paid web (Google, Facebook web), and awar...