Developed and executed AI-driven marketing strategies, leveraging tools like Salesforce, HubSpot, MS Co-Pilot and Power BI to drive customer acquisition and engagement. Led multi-channel campaigns and cross-functional teams, implemented digital transformation efforts, and aligned marketing operations with profit and loss targets for competitive market positioning. Managed 14 direct reports.
E...
Directed product innovation and go-to-market strategies, leading cross-functional teams to optimize product lifecycle management, improve SaaS offerings, and align product positioning with market needs. Focused on driving revenue growth through strategic initiatives and customer-centric innovations. Managed 20 direct reports.
EXPERTISE LEVERAGED: agile transformation, product lifecycle manage...
Developed and executed customer-focused initiatives, enhancing satisfaction and retention. Led a company-wide rebranding and leveraged behavioral data to improve Net Promoter Scores (NPS) and elevate customer retention, trust, and loyalty. Managed a team of eight.
EXPERTISE LEVERAGED: customer-centric initiative design, rebranding strategy execution, behavioral data analysis, stakeholder enga...