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Years of experience: 21
PartnerContent ManagerAssociateCommunity ManagerMarketing Analytics ManagerMarketing Director
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Ilonka's Career Path
Jan. 2023 -Present
IH Marketing GroupFounder
At IH Marketing Group, we specialize in offering comprehensive strategic marketing solutions for companies seeking to build powerful brands, strengthen their value proposition and generate a significant impact on their audience. With more than two decades of experience in corporate marketing in various sectors, we design and execute personalized strategies that directly impact the positioning...
Sep. 2021 -Oct. 2024
Colgate-PalmoliveRegional Per Capita & Integrated Marketing Communications Manager
Responsible for driving the growth of per capita consumption of oral care in the Caribbean region, developing strategic plans that integrate the pillars of brand creation, commercial initiatives and collaboration/partnership with external allies.
Feb. 2018 -May. 2020
World VisionMarketing Director
Lead the Marketing, Communications and Sustainability areas, direct and implement the strategic planning process, managing to increase market share, positioning and profitability indicators, Create a new business model that allowed us to diversify the offer and enter new markets, increasing the contribution of the area by 30%, lead strategic alliances and projects with partners generating an ...