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Years of experience: 17
MarketingExecutive CoachBrand Marketing Manager📝 Influencer or BloggerC-level ExecutiveMarketing Director
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Exceptionally trusted; proven professional excellence.
Scarlett's Career Path
May. 2024 -Present
Atelier WenHead of Operations
Shanghai, China
Sep. 2023 -Present
FreelanceStrategic Business Consultant
Freelance Strategic Consultant • Developed a comprehensive product strategy for an essential oil project, focusing on market positioning and competitive differentiation. • Crafted a business strategy for a rejuvenation brand within the luxury sector, emphasizing brand development, market expansion, and consumer engagement. • Assisted a cosmetic brand in establishing and expanding its outbound...
Feb. 2021 -Aug. 2023
Shanghai Watches Company Limited | Fosun Watch GroupDeputy General Manager | Assistant Vice President
Shanghai• Owned responsibility for entire business development and P&L of entity, leading to 15M USD turnover in two years
• Strategized to rebrand a struggling heritage watch brand Shanghai. Transformed business model by devising and executing new business strategies, increasing product price by 200% and a rapid brand value growth by 100% in two years
• Established a new team from scratch, growing i...