Years of experience: 19

Sales & BizDevBusiness Development ManagerHead of GrowthSales Manager

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Karim's Career Path
Commercial Lead & Strategic Sales Director - LevantOct. 2020 -
Nov. 2023
Mondelēz InternationalCommercial Lead & Strategic Sales Director - Levant
• Led the Levant cluster at Mondelez International, implementing a turnaround strategy that increased turnover by 60% during hyperinflation. • Spearheaded cross-functional initiatives to drive a 5% market share increase across markets by adapting sales and marketing strategies. • Leaned on Price Pack architecture and Trade terms optimization to increase profitability by 12% and trade investme...
Cluster Business Development & Sales Director | Negotiation | B2B Strategy | CRM | Market ExpansionNov. 2010 -
Sep. 2020
Kimberly-ClarkCluster Business Development & Sales Director | Negotiation | B2B Strategy | CRM | Market Expansion
Dubai, United Arab Emirates• Led a major transformation project in Jordan, Morocco, and Tunisia, replacing outdated distributors with stronger alternatives, minimizing financial impact. • Established a consumer-focused Price-to-Trade strategy in Iraq, achieving 37% CAGR and reducing parallel trade. • Launched pharmacy channel trade distribution programs in Lebanon, resulting in a 50% increase in numeric distribution an...
National Key Account ManagerOct. 2008 -
Oct. 2010
Kimberly-ClarkNational Key Account Manager
Jeddah, Makkah, Saudi Arabia