Years of experience: 13

MarketingFinanceFinancial Planner💸 MarketingGrowth HackerBrand Marketing Manager

Trust Score

Exceptionally trusted; proven professional excellence.

80%
JAIME's Career Path
Commercial Strategy - Western EuropeMar. 2024 -
Present
The Coca-Cola CompanyCommercial Strategy - Western Europe
Berlín, Alemania
Sr. Brand Manager CCTM - FLA GermanyAug. 2021 -
Mar. 2024
The Coca-Cola CompanySr. Brand Manager CCTM - FLA Germany
Berlín, Alemania1) Develop and implementation of the Marketing plans for The Coca-Cola TM "Choices" portfolio including CC Zero Sugar, Zero Sugar Zero Caffeine, Flavors and CC Light. 2) Driving the OU's Marketing agenda with our bottling partner (CCEP) within Germany, by connecting all Marketing sub-disciplines (Categories, IMX, etc.), the extended Frontline Teams (Franchise Ops., RGM, etc.).
Sr. Brand Manager Stills & New Categories - FLA GermanyAug. 2021 -
Jan. 2023
The Coca-Cola CompanySr. Brand Manager Stills & New Categories - FLA Germany
Berlín, Alemania1) Driving the OU's Marketing agenda with our bottling partner (CCEP) within Germany, by connecting all Marketing sub-disciplines (Categories, IMX, etc.), the extended Frontline Teams (Franchise Ops., RGM, etc.). 2) Develop and implementation of the Marketing plans for a broad portfolio of categories/brands including Sports, Syrups, Premium Tee, Hard Seltzer, Mixers and Adult Sparkling

JAIME's Posts

  • How I can help you

    Leverage industry insights to craft a tailored brand strategy. Enhance brand propositions for target alignment. Discover quick wins and entry strategies to drive revenue and value growth.

  • People I am looking for

    Seeking partnerships with both established brands like Coca-Cola and emerging ones like Fuze Tea. Experienced across diverse markets: Latin America, Middle East, Central Asia, and Europe.

  • Experience & Cases

    Managed 3B Euro revenue in Germany with a 10+ brand portfolio. Oversaw 4B cases sales in Latin America. Led multi-market strategies in 12 Middle East countries. Worked with startups and small businesses.

  • How to contact

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