From FMCG and healthcare to construction and DTC, I’ve crafted compelling strategies that boost engagement, drive sales and elevate brand visibility. Whether launching sleek Shopify stores or creating high-converting digital campaigns, I turn insights into impactful outcomes—all while leading teams to deliver results on time and within budget.
From launching a world-first health magazine to creating an Australian-first in content innovation, I bring a strong mix of creativity and publishing expertise to every project. Whether it’s crafting engaging social media content, managing multi-channel campaigns, or simplifying complex health research for a broader audience, I deliver strategies that maximise reach, build brand awareness and...
Working across two leading health magazines, I led a dynamic team and drove strategic marketing initiatives to position the brands at the forefront of the industry. From launching high-profile events to creating multi-platform advertising opportunities, I combined creative vision with business acumen to expand reach and maximise brand impact across print and digital channels.