Years of experience: 18
Digital Ads Manager💸 MarketingProducerEvent ProducerCreative ProducerFilm Editor
Trust Score
Exceptionally trusted; proven professional excellence.
Carla's Career Path
Mar. 2022 -Present
Canadian Partnership Against CancerDigital Marketing Officer, Social Media
Remote (Toronto, Ontario, Canada)• Leads all social media projects • Creates and updates all social media strategies to ensure CPAC is current and relevant online
• Manages paid search • Content creator—from ideation through to execution • Provides direction to external vendors
• Works in partnership with all CPAC divisions to create tailored social media plans for new programs, special events, or report launches
• Introduce...
Jun. 2020 -Mar. 2022
Clean Energy CanadaSenior Digital Communications Specialist
Remote (Vancouver, BC)• Led digital/social daily content, planning, and strategy • Produced and edits engaging video for social distribution
• Responsible for engagement strategy and reporting against KPI's
• Generated social media reports, provides analysis and recommendations for the organization, but also to peer organizations. • Managed external vendors • Oversaw design projects
• Identified and developed digi...
Nov. 2018 -Mar. 2021
The GenWell ProjectDirector, Content & Storytelling
Toronto, Ontario, Canada• Led digital strategy, content, website
• Advisor to the founder
• Re-imagined social brand and digital look and feel
• Hired, mentored, and managed communications staff
• Managed external vendors