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Years of experience: 12
Influencer Marketing Manager💸 MarketingSinger🎥 EntertainmentCommunity ManagerBrand Marketing Manager
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Ticiana's Career Path
Sep. 2021 -Sep. 2024
Grupo RaízesMarketing Coordinator
Developed and approved strategic campaigns for the Quitanda and Quitanda Escolas brands, focusing on communication and branding alignment.
Approved materials, budgets, and monitored campaign performance.
Created briefs and managed execution with BTL, ATL, Digital, and PR agencies, ensuring deadlines, processes, and results were met.
Conducted market research and trend analysis to inform the d...
Apr. 2021 -Sep. 2021
Editora MOLGerente de Projetos
Developed products and social campaigns in partnership with Razões para Acreditar, enhancing brand image through impactful social actions.
Supervised projects with Instituto MOL, integrating sponsorships and B2B initiatives to maximize reach and results.
Coordinated branding campaigns focusing on social impact, involving strategic partners and consolidating brand presence in B2B and B2C chann...
Nov. 2019 -Apr. 2021
Banca do BemGerente de Parcerias, Novos Negócios e Marketing
Developed and implemented communication and community engagement strategies, promoting positive social impact and strengthening partnerships.
Planned and executed sales strategies, digital marketing, and public relations campaigns aligned with brand objectives.
Designed feasibility strategies and plans for new product development, overseeing all stages from conception to launch.
Strengthened ...