Years of experience: 6

BrazilMarketingGrowth HackerDigital Ads Manager💸 MarketingMarketing Analytics Manager

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Farney's Career Path
Paid Media LeadJun. 2024 -
Present
Wigoo Digital Paid Media Lead
São Paulo, BrasilLed end-to-end paid media strategy for Panini’s e-commerce campaigns across key digital platforms, focusing on performance, scalability, and ROAS optimization. Directed cross-functional execution to improve conversion rates, streamline budget allocation, and drive consistent, data-backed growth.
Growth Marketing ManagerApr. 2024 -
Jun. 2024
Farani Escola de NegóciosGrowth Marketing Manager
Paid Media SpecialistNov. 2023 -
Apr. 2024
Repense ComunicaçãoPaid Media Specialist
São Paulo, BrasilLed large-scale branding campaigns for Panasonic across digital and offline channels, optimizing performance during key periods like Black Friday to drive brand awareness and engagement.