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Years of experience: 20
PartnerGrowth Hacker🔥 Startup Founder💸 MarketingExecutive CoachBusiness Owner
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Estefania's Career Path
Jan. 2024 -Present
Profesional independienteFractional Chief Digital Officer
Oct. 2021 -Mar. 2022
Joma SportDigital Business Consultant
As an external consultant in the Salesforce Commerce Cloud Implementation, my role was to intermediate between the technology company and Joma, supporting the team in the process, designing the business plan for next year, and hiring the team needed to execute the plan. Goal ≥ an x3 revenue based on improving main KPIs (CR, AOV, and sessions).
Multicloud Salesforce Implementation (Service, Ma...
Feb. 2021 -Aug. 2022
GuawHead Of Digital
Madrid, Community of Madrid, SpainDesign and development of the whole digital ecosystem for launching a new pets brand in Spain. As co-founder and Head of Digital, I built the team, the technical environment and the business plan for 3 years, including organic and inorganic growth reaching more than 6M€ of revenue in 2nd year.
Direct reporting to CEO and member of the board. 4 people in my project team Omnichannel strategy ba...