Hong Kong SARCreate engaging and relevant Funsicle, Lumations and private label content across various channels: including website copy, product packaging, PR, social media, mailers, and blog posts.
Cape Town Area, South Africa• Managed all social media, website and marketing content for in-house brand lottery brands e.g. in-house brand Lotto247
• Wrote and managed all content for the Keno online lottery site & mobile platform
• Lead writer for all web content for Play Huge Lottos: including site copy, product descriptions & marketing mailers
• Conceptualised and wrote all marketing content for Lottoworx brochures
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Cape Town Area, South Africa• Writer & editor of SEO & digital copy for a diverse range of over 60 local & international clients: including blogs, website copy, paid media ads, product descriptions and feature articles
• Edited internal work of my content team including articles, presentations & proposals
• Devised both short and long-term digital marketing and content strategies for clients according to their needs
• N...