Formerly OLYMPUS Head of brand strategy and global internal creative and content agency, driving business growth through innovative marketing campaigns. ► Directing conceptualization, creation, implementation, distribution, measurement, and optimization of integrated marcom campaigns to meet business goals while managing a budget of $1.2M. ► Oversees all stages of communication strategies, reinforcing Evident...
Apr. 2020 - Apr. 2022
Olympus IMSDirector, Global Branding and Creative Services
Waltham, MAIn this role, I orchestrated strategic plans and tactics to effectively promote new products and revitalize existing priorities within our diverse portfolio. ► Led dynamic collaborations with PR, social media, and creative agencies, consolidating regional efforts into impactful global campaigns. ► Implemented Workfront software to streamline creative project management and foster collaboratio...