Years of experience: 15
Email Marketing ManagerBusiness Development ManagerGrowth HackerHead of Growth💸 MarketingMarketing Director
Trust Score
Exceptionally trusted; proven professional excellence.
Melissa's Career Path
Sep. 2022 -Present
Michigan Air ProductsMarketing Manager
Troy, Michigan, United StatesDrive strategic growth in commercial HVAC sales, with a focus on the healthcare and education markets, by conducting comprehensive market research, crafting and executing targeted marketing strategies, and leveraging industry organizations for networking and business development. Cultivate strong relationships with over 40 manufacturers, working closely with their regional sales and marketing...
May. 2021 -Sep. 2022
Powell Marketing Manager
St Louis, Michigan, United StatesDeveloped and executed comprehensive corporate marketing and sales strategies, seamlessly integrating digital and traditional methods to enhance product and service awareness. Leveraged strategic content development, digital marketing, trade shows, and PR outreach to significantly elevate brand recognition and market presence. Led the sales team by creating and implementing processes that dro...
Jul. 2020 -May. 2021
Central Michigan UniversityDigital Strategist
Mount Pleasant, Michigan, United StatesWorked with more than 20 institutional clients to build, maintain, and enhance web properties that reflect CMU's brand and follow best practices for digital communications while driving admission of prospective students. Met with clients to plan the strategy for new web pages to ensure that each page has a clear audience, purpose, owner, and review cycle. Created training materials and traine...