Years of experience: 20

Data EntryTranslatorCopywritingCustomer ServiceEntertainmentMarketing

Trusted by top professionals

  • JG
    Jennifer Garcia
    Content creator @MEZCAL ENT PHOTO SERVICES, LLC
    Verified
    Monica and I worked together at Univision Online, and I can say she is an extremely creative, passionate, and hardworking professional. She’s also easygoing, enjoys motivating others, and is a great t...
  • HT
    Higlorys Toribio
    Sales Executive @FedEx Services
    Verified
    Monica is an excellent communicator and mentor to o my daughters. She has also been a family friend for over 10 years. Always aligned with our values and principles. She is a vital part of my daughter...

Trust Score

Exceptionally trusted; proven professional excellence.

100%
Monica's Career Path
Sr. Director Content & Marketing StrategyApr. 2022 -
Present
NBCUniversal Telemundo EnterprisesSr. Director Content & Marketing Strategy
Miami, Florida, United StatesSR. DIRECTOR, CONTENT STRATEGY & PRODUCTION & EVENTS- NBCUNIVERSAL/TELEMUNDO 2021 to present Accountabilities: CONTENT AND STRATEGY: • Design, lead, and execute innovative monetizable content and marketing social strategies for growth and monetization • Analyze CRM data to identify trends, insights, and opportunities to increase audience reach and monetization • Establish KPIs and revenue obj...
Univision App + UNOW LeadApr. 2018 -
Mar. 2022
Univision Communications Inc.Univision App + UNOW Lead
Miami/Fort Lauderdale AreaAPP LEAD- UNIVISION 2017 to 2021 Responsible for: ● Implementing the app’s TVE and DTC strategies and expanding our long-term goals ● Assuring that the editorial voice of the brand is cohesive throughout platforms ● Incorporating editorial traits into the brand voice to potentially acquire new audiences ● Overseeing the APP’s editorial roadmaps ● Manage copy on all platforms: social, blog, ne...
Director, Content and EventsMar. 2000 -
Apr. 2013
Univision CommunicationsDirector, Content and Events
Miami, Florida, United StatesCONTENT DIRECTOR- UNIVISION ● Oversaw the overall editorial roadmap for all entertainment properties. ● Applied analytics and trends to deliver users’ passion points on everyday coverage. ● Designed and articulated a vision for each site and monitored its growth through key performance metrics. ● Implemented a strong sales strategy to maximize revenue on every content piece/property. ● Create...