Years of experience: 15
Communications ManagerStrategic MarketingDigital MarketingCampaign ManagementMailChimpCommunity Manager
Trust Score
Exceptionally trusted; proven professional excellence.
Marcela's Career Path
Nov. 2021 -Present
La Pausa Studio.Co-Founder & Marketing Director
ArgentinaLa Pausa Studio is a Marketing Studio based in Madrid & Buenos Aires. It provides services of branding, marketing management, social media content and production, campaing & paid media strategy and websites design. My role is to coordinate the agency as a marketing digital consultant and a part time project.
Jul. 2018 -Dec. 2022
SOARING CONSULTINGSr. Brand Marketing Manager
ArgentinaStrategic Marketing for companies.
Developing strategic communication and contents for advertising, trainings and in-company projects. Designing Marketing 360 Strategies. Designing and planning strategies of launch and activation for different audiences. Designing digital and social media strategy. Market research, brand positioning, pricing, sales and ad hoc projects.
Aug. 2015 -Jul. 2017
Natura &CoSr. Regional Brand Manager - Fragances
Vicente Lopez, Buenos AiresResponsible for activating brands for Latin America. Market analysis and detection of opportunities. Launch of a new fragances brand in the premium market segment. Responsible for the digital marketing strategy. Analysis and differentiated implementation of strategies for each of the countries according to their needs and characteristics.