Years of experience: 10

BrazilEmail Marketing ManagerGrowth HackerDigital Ads Manager💸 Marketing✔️ IT

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Exceptionally trusted; proven professional excellence.

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Michel's Career Path
Budget and Finance ManagerOct. 2023 -
Present
Belo Horizonte, BrazilManagement of the planning, programming, and budget execution of the agency. Annual budget of approximately R$ 300 million. Monitor and evaluate the overall performance of the IMA to support decision-making related to revenue and expenditure management, aiming for efficient resource allocation and the achievement of agreed-upon goals and objectives. Conduct strategic planning for the agency, ...
IT Project ManagerOct. 2022 -
Oct. 2023
Belo Horizonte, BrazilManagement of IT contracts (support, infrastructure and systems development). Layed out the framework for managing the recently signed contracts. Process mapping and re-designing. Identify technology needs and specifications. Intermediation with business areas, report and present status to C-level. Management of IT Project Portfolio and Product Backlog (agile).
Digital Marketing and Campaign ManagerApr. 2022 -
Jul. 2022
OVRSEADigital Marketing and Campaign Manager
Paris, FranceDevelopment and monitoring of campaigns on different channels (LinkedIn, Google Ads, Facebook Ads, Mailing), markets (Spain, Italy, USA) and stages of the conversion funnel (acquisition, lead generation, nurturing, conversion, reactivation). Lowered CPL in US Market, successfully launched italian campaing with below expected CPL. Campaign structuring and optimization. Performance evaluation a...

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