Years of experience: 23

MarketingC-level ExecutiveConsultingCopywritingPartnerInfluencer Marketing Manager

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Melissa's Career Path
Managing DirectorJan. 2021 -
Jun. 2024
BlulabManaging Director
Joshua Tree, California, United StatesOrchestrated transformational brand development, go-to-market (GTM) strategies, and digital marketing campaigns, empowering C-Suite executives across healthcare, technology, and finance sectors to achieve robust, double digit growth. Spearheaded strategic digital strategy and marketing initiatives that redefined brand perception, user engagement and optimized ROI, establishing a legacy of cro...
Co-FounderOct. 2020 -
Present
EIGHTHNOTECo-Founder
Joshua Tree, California, United StatesBuilt Eighthnote from concept to launch, revolutionizing wellness management by fusing intuitive design with biometric tracking, empowering users to personalize their health journey. Pioneered advanced analytical frameworks that align qualitative experiences with biometric insights, delivering cutting-edge strategies for personalized wellness.
Head of Strategic Growth & Business Development, Batch 64, Cultivation SolutionsMar. 2019 -
Oct. 2020
Batch 64Head of Strategic Growth & Business Development, Batch 64, Cultivation Solutions
Denver, Colorado, United StatesAchieved a 25% revenue surge through a cohesive Account-Based Marketing strategy, driving ambitious OKRs and optimizing lead generation. Guided stakeholders through a revamped business model that harnessed market analytics, enhancing customer experience and brand positioning. Revamped the supply chain during a global pandemic, ensuring uninterrupted client success and operational excellence.

Melissa's Posts

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    About myself

    Bringing a strategic blend of creativity and execution, I've spearheaded transformative brand and growth initiatives across diverse sectors like healthcare, fintech, and media. Known for turning insights into impactful actions, I've helped companies achieve remarkable results and lasting brand impact.

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    Job Description

    Seeking collaboration with visionary teams ready to break new ground. I aim to partner with mission-driven companies at pivotal stages, offering strategic leadership to align brand and growth. I excel in navigating complexity, driving clarity, and delivering significant market results.

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    How to contact

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    How I can help you

    I specialize in resolving the critical challenges brands face when growth stalls or differentiation fades. My focus includes clarifying positioning, aligning GTM strategies, enhancing conversion, and overcoming tech and AI challenges. I connect insights to impactful action.

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    People I am looking for

    My process involves listening to diverse inputs, extracting key insights, shaping differentiated strategies, activating them collaboratively, and continuously evolving based on feedback. This approach ensures sustained momentum across industries, from healthcare to tech startups.

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    Experience & Cases

    I seek partnerships with visionary founders, growth-stage operators, and leaders keen on strategic clarity. Ideal clients include AI-first platforms, health tech innovators, purpose-driven consumer brands, and cross-functional teams needing a strategic catalyst.

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    I've driven significant growth and engagement for clients like LainaHealth and StraxAR, relaunched Hoag Health Care System's institutes, and executed successful GTM strategies for major brands like Amex. My work delivers substantial brand lift and user engagement.

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    How to contact

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