Years of experience: 29
MarketingSales & BizDevCopywritingBusiness Development ManagerEmail Marketing ManagerDigital Ads Manager
Trust Score
Exceptionally trusted; proven professional excellence.
Robert's Career Path
Dec. 2010 -Mar. 2024
Best Western® Hotels & ResortsGeneral Manager
Petaluma, California, United StatesManage all operations, marketing, and sales efforts for 75 room upper mid-scale property in Sonoma County. Guided property owners to install new front desk management system and operations training to increase property yield rate and increase guest satisfaction. Gross revenues increased by 20% in year one and have steadily increased each year to a peak of $2.93 million in 2019. Increased Best...
Aug. 2008 -Nov. 2010
Las Vegas Sands Corp.Corporate Sales Manager, West
Las Vegas, Nevada, United StatesResponsible for booking corporate, association, and SMERF group business up to 600 peak room nights for 7,000 room 5-Diamond property. Booked $3.5 million in group business in 2009 and $4.2 million in 2010. Developed and achieved prospecting goals in western region while effectively managing time to focus on both repeat accounts and new business. Worked with clients in mapping their meeting s...
May. 2002 -Jul. 2008
Chinook Winds Casino ResortAdvertising and Public Relations Manager
Lincoln City, Oregon, United StatesRecruited to bring all advertising and public relations elements in-house for large casino and convention property. Led graphic design team in developing all advertisements, sales kits, flyers, posters, signage, and direct mail collateral for property.Negotiated contracts and acted as media buyer for all national, regional and local media. Managed public relations including promotion of headl...