Years of experience: 27

B2BTeam LeadershipDigital MarketingMarket ResearchBrand ManagementData Analysis

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Lisa's Career Path
Founder/Strategy DirectorFeb. 2017 -
Jan. 2021
Burch + HowardFounder/Strategy Director
Washington D.C. Metro AreaAn award-winning and measurably successful Strategic & Creative Marketing team that started collaboration in 2012, we honed a niche for ourselves in Events. We helped b2b Clients and Associations develop unforgettable brand experiences, find inroads to new markets, and reach their goals through strategic and creative solutions. And always went above and beyond for the cause.
Director of Account ServicesApr. 2012 -
Jul. 2016
Frank. Strategic MarketingDirector of Account Services
Washington D.C. Metro Area• Built a Strategic Planning Division for a boutique creative agency, expanding its service offerings to current clients and fostering new business growth. • Developed Creative Strategies and Strategic Marketing Plans for all Agency accounts: National & International Events, Associations, and b2b Clients. • Conducted Research: Primary, Secondary, Competitive, Market, Audience. • Performed all...
Marketing Strategist & Planner / Events Planner, Director, and MarketerJan. 2005 -
Present
LPL ConsultingMarketing Strategist & Planner / Events Planner, Director, and Marketer
Washington D.C. Metro AreaI work with both agency-side and client-side businesses to help them grow. I'm an intuitive business person with an entrepreneurial spirit, yet have a deep passion for research and developing data-driven insights. Some things I've done include: - Agency repositioning, branding and re-organization - Pinch hitting as a senior-level Account Director & C-Suite liaison - New Business plan developm...

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