Years of experience: 19
MarketingC-level ExecutiveConsultingEducationCopywritingCopywriter
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Marcos's Career Path
Jan. 2022 -Present
VR BeneficiosGrowth Marketing People
São Paulo, BrasilResponsável por toda cadeia de crescimento e nutrição, qualificação de leads de dois produtos da companhia.
Acompanhamento de funis de conversão, lançamentos de campanhas, campanhas de mídias pagas online.
Responsável por Performance, Analytics, CRO, CRM e Branding.
Gestão de projetos digitais estratégicos;
Estruturação e implementação dos processos e ferramentas de CRM e Analytics: integraçõ...
Aug. 2021 -Present
Fundação Getulio VargasProfessor de marketing
Rio de Janeiro, Brasil
Aug. 2020 -Apr. 2022
Genial InvestimentosMarketing and Product Manager
Rio de JaneiroEducational marketplace management and development of digital products in the financial education segment, always identifying MVP and MMP, and using Scrum as an agile methodology. Developing conversion funnels and creative launch strategies
of products. Responsible for the customer journey and all his experience with products and services (registration, sale, after sales, customer service, cr...