Lambertville, New Jersey, United StatesSenior Director for Marketing Research & Insights, a new practice area at EXL Marketing Solutions (formerly RPM Direct). Responsibilities included building practice, evaluating and negotiating to acquire research & insights tools, managing thought leadership, competitive intelligence, developing new products and services and conducting internal training. Key Accomplishments * Built brand-new ...
Lambertville, NJI started working for RPM Direct as a contractor in April 2013 and was hired as full-time Marketing Director/Client Service in July 2013. (RPM Direct was acquired by EXL in early 2015.) Primary responsibility was for assigned account relationships including management of creative testing agenda and driving deliverables related to creative testing strategy. Collaborated with life insurance, P ...