Years of experience: 26

MarketingInfluencer Marketing ManagerDigital Ads ManagerMarketing Director💸 Marketing💼 C-level Executive

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Exceptionally trusted; proven professional excellence.

80%
Gabe's Career Path
Instructor - Branded Content CreationJan. 2024 -
Present
Conestoga CollegeInstructor - Branded Content Creation
KitchenerTeach students hands-on skills in generating content for both internal and external audiences. Topics include generating content for blogs, microblogs and vlogs, how to build 2-way engagement, reputation management, crisis management, writing and editing in a social world, PR, how to target influencers and how to effectively communicate the core values of a brand.
Vice President, Social & Emerging TrendsJun. 2022 -
Present
Weber ShandwickVice President, Social & Emerging Trends
Toronto, Ontario, Canada- Develop a deep understanding of clients’ businesses and target audiences, and lead the creation and execution of innovative and integrated social and/or influencer campaigns that drive meaningful results. - Serve as the primary Canadian social media lead for major global brands – leading the development of innovative social/digital initiatives from briefing to execution, including campaign ...
Chief Operating and Marketing OfficerApr. 2022 -
Jun. 2022
Maple Diversity CommunicationsChief Operating and Marketing Officer
Mississauga, Ontario, CanadaRe-established how the agency functioned operationally and promoted itself to attract new clients and retain existing clients. Built out the account, creative and operational teams to ensure the agency operates efficiently and effectively.

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