Years of experience: 8
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Gretchen's Career Path
Nov. 2021 -Jul. 2024
SimpletvGerente de Comunicaciones
Caracas, Distrito Federal, VenezuelaDirigir, diseñar e implementar el plan de comunicaciones internas y externas de la marca para soportar la estrategia y objetivos de la empresa.
Responsable de la planificación y control de presupuesto del área.
Trabajar con distintos stakeholders para el desarrollo y manejo de una comunicación coherente. Reforzar, posicionar y elaborar mensajes claves que tengan alto impacto para la marca.
Ge...
Feb. 2021 -Mar. 2022
MastercardSenior Analyst, Business Development
Caracas, VenezuelaSenior Analyst - Business Development / Marketing Devise growth strategies and studies to identify customers and markets needs. Organize and lead business meetings with clients and potential clients, promoting products and services. Support and promote product development and launch.
Support for Marketing and Communications activities for Venezuela, Guyana & Suriname: Events planning, interna...
Apr. 2018 -Feb. 2021
MastercardAnalyst - Account Management
Analyst - Sales / Marketing (April, 2018 - February, 2021) Support in managing accounts and back office activities in order to maintain customer satisfaction. Analyze the business needs in order to increase volume, market share and revenue. Analyze business needs through profitability models, financial modeling, and competitor analysis to assess the impact of both Mastercard's strategy and th...