Years of experience: 8
🏐 SportsBusiness Analyst🧨 Consulting
Trust Score
Highly reliable; strong professional involvement.
Molly's Career Path
Apr. 2024 -Present
Strategy From The Crease Founder
Strategy from the Crease exists to help startups, agencies, and early stage sports organizations understand how and why data is important, how it can drive business outcomes, and how to begin to create a data-driven cultures.
Oct. 2021 -Feb. 2024
Sports Innovation LabDirector of Product
Lead the data framework development and creation of the Front Office Sports Awards series for Venues, Sustainability, College Athletics, and Impact.
Lead the data framework development, strategy, analysis, and writing of The ROI For Women’s Sports: A Blueprint for Value Investing, uncovering new investment profiles for brands to continue driving both ROI and growth and in the women’s sports i...
Oct. 2019 -Oct. 2021
Sports Innovation LabProduct Manager
Lead the data framework development, strategy, analysis, and writing for The Fan Project, which resulted in more than 2000 downloads. Created customized data reports to highlight market opportunities for clients including the WNBA, Just Women's Sports, and LPGA
Delivered a 65% retention rate of clients year over year by delivering data-driven research and thought leadership to help clients un...