Milano, Lombardia, Italia- Development and execution of quarterly sales plans via the global e-Commerce channel per product (Budget, P&L)
- Definition and implementation of the digital marketing strategy, with particular focus on customer acquisition and engagement activities
- Analyzing key metrics using web analytics, optimizing conversion rates, performance analysis, product lines, promotional opportunities
- Help...
Milano, Lombardia, Italia- E-commerce (Budgeting and P&L, commercial strategy online, lead the development of new improvements/system migration, omnichannel Strategy)
- Strategic direction of campaigns and promotions
- Data Analysis
- Paid ADV