Years of experience: 8

UX/UI DesignerProduct Designer🐦 Design

Trust Score

Highly reliable; strong professional involvement.

70%
Lida's Career Path
SENIOR UX/UI DESIGNERSep. 2023 -
Present
BOXX Insurance Inc.SENIOR UX/UI DESIGNER
Toronto, Ontario, Canada•Led the redesign of the policy management platform, resulting in a 60% increase in user self-service adoption and a 48% reduction in support requests. •Designed and developed a cyber underwriter portal with a streamlined Submission-to-Bind flow, leading to a 75% improvement in the "time to quote" KPI. •Collaborated with the ASM team to integrate an attack surface management platform with the...
SENIOR UX/UI DESIGNERNov. 2022 -
Dec. 2023
OLIVER AgencySENIOR UX/UI DESIGNER
Client: Equitable Insurance •Investigated UX design requirements for the client suite of digital assets. •Researched and developed IA, and user flows with a solid grasp of the “five whys” analysis and heuristic analysis/principles. •Provided guidance on the implementation of UX research methodologies and testing activities to analyze user behaviour. •Applied design thinking methodologies to d...
SENIOR UX/UI DESIGNERMay. 2022 -
Nov. 2022
OLIVERSENIOR UX/UI DESIGNER
Direct Clients: Protective Life Insurance Project 1: Building Claims Portal/Responsive Design for Mobile and Desktop Project 2: Optimizing the CXHUB system (Dynamics365 CRM)/Desktop only •Executed qualitative and quantitative research, to understand the user’s needs. •Participated in Project planning and tracking sessions through agile development methodology, Asana, JIRA, Azure dev •Worked c...