RemoteResponsible for developing the membership engagement strategy, raising CREST's global profile and promoting international services. Managed and guided a remote marketing and communications team to ensure consistent messaging across regions.
London ยท On-siteCreated and led a global branding strategy for the IMW, resulting in increased brand recognition and reputation. Implemented successful campaigns to attract talented students worldwide, raising awareness of the Masters of Wine study programme. Developed and executed comprehensive marketing strategies across various channels, safeguarding and promoting the IMW's image and identity. Enhanced
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