Years of experience: 20

Email Marketing ManagerGrowth Hacker💸 MarketingMarketing DirectorCRM managerCommunications Manager

Trust Score

Highly reliable; strong professional involvement.

70%
Cassie's Career Path
Senior Director of MarketingJun. 2022 -
Feb. 2024
OccuspaceSenior Director of Marketing
Los Angeles, California, United StatesInitial team member of the fast-growing occupancy monitoring and data analytics startup. • Spearheaded Account Based Marketing (ABM) and demand generation campaigns resulting delivering 500+ qualified prospect meetings and over 50% of company revenue. • Conducted customer journey analysis and collaborated with Chief Technology Officer on 2.0 platform and mobile application enhancements and im...
Head of Accounts & CommunicationsFeb. 2021 -
Sep. 2022
OccuspaceHead of Accounts & Communications
Norfolk, Virginia, United States• Established Customer Account Management department in collaboration with Chief Operating Officer. • Implemented processes that increased customer engagement and secured a 95% retention rate. • Created 10+ customer case studies and digital content used in demand generation and customer marketing campaigns delivering on average 4:1 ROI. • Oversee account management team, doubling team size ov...
Founder/Principal ConsultantSep. 2020 -
Present
Surround Strategies & Surround LocalFounder/Principal Consultant
Southern, Virginia, United States · RemoteWe provide demand generation and go-to-market services, in addition to HubSpot CRM operational solutions to established corporations, startups, consumer brands, and SMBs. • Created corporate branding and positioning, sales enablement content for Direct to Consumer (DTC) client. • Launched e-commerce website for DTC client on Adobe Magento, working with Chief Technology Officer and developers....