Years of experience: 39

Influencer Marketing ManagerMarketing DirectorBusiness OwnerEngagement ManagerEmail Marketing ManagerEvent Producer

Trusted by top professionals

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Tracy's Career Path
PrincipalMar. 2023 -
Present
CEA StrategiesPrincipal
Central California · On-site• Advise executives and other leaders on comprehensive communications and engagement strategies, including public relations and media interviews, development of strategic alliances, messaging and positioning. • Collaborate with cross-functional teams to ensure consistent messaging, branding and engaging customer/user experiences across all channels. • Develop messaging and content – emails, c...
Vice President of Community Engagement & AdvocacyJan. 2022 -
Mar. 2023
Visit SLO CALVice President of Community Engagement & Advocacy
San Luis Obispo County, California, United States• Led the organization’s 2050 strategic initiatives to drive economic growth opportunities for the company in collaboration with industry partners, city/county leaders, and elected officials. Delivered a countywide Events & Festivals Plan and an online customer service training program. • Directed external consultants in four countywide research studies that informed regional marketing, polic...
Assistant Group Vice President, CommunicationsJan. 2020 -
Dec. 2021
California Hospital AssociationAssistant Group Vice President, Communications
Sacramento, California, United States · On-site• Developed digital health and consumer engagement strategies. Built multiple consumer-facing brands and effective communications programs to increase awareness, educate and advance health care funding initiatives. • Developed a digital community of more than 1 million Californians who engaged in health care issues (equitable access) and became supporters and advocates for hospitals. • Worked...

Tracy's Posts

  • How I can help you

    Develop and implement strategic communications projects and programs. Manage media relations and crisis communications events. Create integrated communications plans to make a meaningful impact for clients. Collaborate with internal teams for efficiency and effectiveness.

  • People I am looking for

    Seeking partners in corporate, agency or non-profit organizations looking for experienced communications talent to manage short-term projects or outsource integrated communication programs. Ideal partners include marketing executives and internal/external communication pros.

  • Experience & Cases

    30 years in strategic communications, PR, marketing, engagement, and advocacy. 3+ years running a virtual agency. Proven ability to create meaningful impact for clients. Ideal partner for small to medium-sized businesses and agencies.

  • How to contact

    If you're interested, please fill the form. P.S. If you know a right person, please make an intro or share with him/her the link to this page.

Responded by 1 people
0