Years of experience: 13
BrazilEmail Marketing ManagerPartner🔥 Startup Founder💸 MarketingDigital Ads Manager
Trust Score
Highly reliable; strong professional involvement.
Fred's Career Path
Dec. 2015 -Present
Shifters - Business Strategy, Growth & ConversionFounder - Business Performance & Digital Transformation - Growth & CMO As A Service
São Paulo Area, Brazil · Remote- We help CEOs, CMOs, CCOs and Business Owners in managing, optimizing and expanding their digital marketing investments by building advanced Business Performance Frameworks with proprietary Marketing Dashboards for high performance Marketing and Sales teams. - We can help with extensive knowledge on paid media channels like Google Ads, Facebook Ads, Affiliates, Retargeting, Comparison Engine...
Oct. 2013 -Nov. 2015
NetshoesHead of Marketing Performance
São Paulo Area, BrazilMy main responsibilities were: - Managing and developing a performance team of 22 people. - Finding and developing new channels which could bring more revenue for Netshoes. - Making media spent more efficient with advanced negotiations that could increase ROI. - Partnering with US companies and find new technologies which could further drive growth. - Developing all channels performance with ...
Oct. 2011 -Sep. 2013
Media FactorySEM Manager - Google AdWords
São Paulo Area, BrazilResponsible for managing the entire SEM team with up to 7 people. I´ve managed to drive and convert over 40 million SEM visitors in Brazil in 2 years. Specialized in building advanced Lead Generation systems that generated over 10.000 leads per month online in Brazil. At this agency I've been responsible for managing multiple Google AdWords accounts for TOP corporate clients in Brazil like: -...