Toronto, Ontario, Canada · RemoteManaging the overall growth strategy for Krysalis Lifestyle Inc. with a focus on customer acquisition and retention through email marketing, data segmentation, intriguing creative, and an exceptional e-commerce user experience. Ensuring a powerful and frictionless customer journey, experience, and service through a data-driven and digital-first approach. Create rhythm and organize processes i...
Portland, Oregon, United States · RemoteProvided analysis and go-forward strategy for the E-Commerce vision, branding, and marketing plan. Uncovered gaps in the market, opportunities to build the brand and grow revenue. Presented short and long-term strategy for best-in-class E-Commerce experience.