Ljubljana, SloveniaI was able to put gained knowledge into practice through a workshop "(PO)OSTANI POVEZAN" ("BE(COME) CONNECTED").
During my studies in social informatics, I gained insight into the heterogeneity of the elderly as a target group in the digitalized world, which is particularly important to consider in marketing communications. I was also part of the internal marketing/promotion team for the new ...
Responsible for design of new 250 ml packaging for the company's iconic ice coffee. Taking surveys about prefered design, communicating with designer about design, colour and key information, which must me be included on the packaging. Also had contact with head of R&D department about product specifications and head of retail and commercial director about other 2P's product integration(place...