Years of experience: 6+
SerbiaGrowth HackerMarketing Director💸 MarketingCopywriterContent Manager
Trust Score
Highly reliable; strong professional involvement.
Ratko's Career Path
Sep. 2022 -Present
CEX.IOGrowth Marketing Manager
Belgrade, SerbiaAs a Growth Marketing Manager, I help value stream owners achieve results. Particularly, I'm focusing on user acquisition, followed by user reactivation and retention. I restructured the marketing team and crafted a marketing plan suitable for the bear market conditions. During this time I also acted as a business owner of several major initiatives that significantly impacted our company.
Mar. 2022 -Sep. 2022
CEX.IOHead Of Content
I’m leading 22 people across seven marketing teams while supporting several key business functions and building two products. My teams and I successfully launched CEX.IO University - https://university.cex.io/ - and positioned CEX.IO as a thought leader in our industry using a combination of research, strong executive opinions, and PR.
Sep. 2021 -Mar. 2022
CEX.IOContent Strategist
My role at CEX.IO is very diverse. I'm covering a lot of ground while focusing on the following: - Crafting content strategy and ensuring that all publications are in line with it. - Building thought leadership through our content.
- Refactoring the entire blog platform including major changes in copy, design, and SEO.
- Creation of an educational platform from scratch - strategy, editorial, ...